Question 1

The process of ensuring the accuracy of data and their conversion from raw form into classified forms appropriate for analysis is called _____.

Accepted Answer

A)  coding 
B)  data entry 
C)  data preparation 
D)  data measurement 
E)  quality control 
A)  coding 
B)  data entry 
C)  data preparation 
D)  data measurement 
E)  quality control

Question 2

In the array provided,what is the median?

Accepted Answer

A)  7 
B)  9 
C)  10 
D)  15 
E)  Both A and B 
A)  7 
B)  9 
C)  10 
D)  15 
E)  Both A and B

Question 3

Which data entry technique uses a software program to transfer printed text into a computer file for editing?

Accepted Answer

A)  Data mining 
B)  OCR 
C)  Keyboarding 
D)  Transcripting 
E)  Voice recognition 
A)  Data mining 
B)  OCR 
C)  Keyboarding 
D)  Transcripting 
E)  Voice recognition

Question 4

In the array provided,what is the mean?

Accepted Answer

A)  7 
B)  9 
C)  10 
D)  15 
E)  Both A and B 
A)  7 
B)  9 
C)  10 
D)  15 
E)  Both A and B

Question 5

Which number below is frequently used to code missing responses?

Accepted Answer

A)  0 
B)  9 
C)  11 
D)  100 
E)  Missing responses are not coded 
A)  0 
B)  9 
C)  11 
D)  100 
E)  Missing responses are not coded

Question 6

Which of the following guidelines must be followed in the development and use of coding rules?

Accepted Answer

A)  Categories within a single variable must be appropriate 
B)  Categories within a single variable must be exhaustive 
C)  Categories within a single variable must be mutually exclusive 
D)  Categories must be derived from one classification principles 
E)  All of the above 
A)  Categories within a single variable must be appropriate 
B)  Categories within a single variable must be exhaustive 
C)  Categories within a single variable must be mutually exclusive 
D)  Categories must be derived from one classification principles 
E)  All of the above

Question 7

In the example,the use of the response option "other" is used to meet the requirement that categories be _____.

Accepted Answer

A)  appropriate 
B)  exhaustive 
C)  mutually exclusive 
D)  of a single dimension 
E)  numeric 
A)  appropriate 
B)  exhaustive 
C)  mutually exclusive 
D)  of a single dimension 
E)  numeric

Question 8

Allison is editing a data set and finds that a response of 7 has been entered for a question that requests a response between 1 and 5.What should Allison do?

Accepted Answer

A)  Enter a response between 1 and 5 
B)  Enter a response of unknown 
C)  Enter a mode for the question 
D)  Enter a 3 as a neutral response 
E)  None of the above 
A)  Enter a response between 1 and 5 
B)  Enter a response of unknown 
C)  Enter a mode for the question 
D)  Enter a 3 as a neutral response 
E)  None of the above

Question 9

In the PLAVIX advertisement,the claim that adding PLAVIX to aspirin helps raise a person's protection against future heart attack is a _____ unit,because it makes an assertion about the benefits of aspirin alone.

Accepted Answer

A)  syntactical 
B)  referential 
C)  propositional 
D)  thematic 
E)  semiotic 
A)  syntactical 
B)  referential 
C)  propositional 
D)  thematic 
E)  semiotic

Question 10

Common measures of _____ include the range,interquartile range,variance or standard deviation,and variation.

Accepted Answer

A)  central tendency 
B)  variability 
C)  shape 
D)  location 
E)  significance 
A)  central tendency 
B)  variability 
C)  shape 
D)  location 
E)  significance

Question 11

If we were using content analysis software to analyze the PLAVIX advertisement,which of the following words would require the use of stemming?

Accepted Answer

A)  Protect 
B)  Help 
C)  Aspirin 
D)  Form 
E)  Heart attack 
A)  Protect 
B)  Help 
C)  Aspirin 
D)  Form 
E)  Heart attack

Question 12

What is meant by stemming,aliasing,and the use of exclusion filters in content analysis software applications?

Accepted Answer

Stemming means to use derivations of com

Question 13

Closed questions are favored over open-ended questions by researchers for all of the following reasons except _____.

Accepted Answer

A)  ease of coding 
B)  ease of recording 
C)  ease of analysis 
D)  insight provided 
E)  efficiency 
A)  ease of coding 
B)  ease of recording 
C)  ease of analysis 
D)  insight provided 
E)  efficiency

Question 14

In the array provided,what is the mode?

Accepted Answer

A)  7 
B)  9 
C)  10 
D)  15 
E)  Both A and B 
A)  7 
B)  9 
C)  10 
D)  15 
E)  Both A and B

Question 15

For the vacation survey question,how many variables would be represented in the codebook with this question?

Accepted Answer

A)  1 
B)  2 
C)  3 
D)  4 
E)  6 
A)  1 
B)  2 
C)  3 
D)  4 
E)  6

Question 16

What are the four rules that guide the coding and categorization of a data set? Explain why each one is important for researchers.

Accepted Answer

The four rules are that the categories w

Question 17

If we were to conduct a content analysis of the PLAVIX advertisement,platelets would be considered _____ units.

Accepted Answer

A)  syntactical 
B)  referential 
C)  propositional 
D)  thematic 
E)  semiotic 
A)  syntactical 
B)  referential 
C)  propositional 
D)  thematic 
E)  semiotic

Question 18

In a standard normal distribution,the mean is _____ and the standard deviation is _____.

Accepted Answer

A)  0, 1 
B)  5, 1 
C)  3, 1 
D)  1, 5 
E)  it varies based on the sample 
A)  0, 1 
B)  5, 1 
C)  3, 1 
D)  1, 5 
E)  it varies based on the sample

Question 19

Which of the following shapes best represents a normal distribution as it is depicted graphically?

Accepted Answer

A)  Square 
B)  Bell 
C)  Triangle 
D)  Star 
E)  Hat 
A)  Square 
B)  Bell 
C)  Triangle 
D)  Star 
E)  Hat

Question 20

What is the range for the array provided?

Accepted Answer

A)  5 
B)  7 
C)  9 
D)  10 
E)  16 
A)  5 
B)  7 
C)  9 
D)  10 
E)  16

Exam 15: Data Preparation and Description

The process of ensuring the accuracy of data and their conversion from raw form into classified forms appropriate for analysis is called _____.

In the array provided,what is the median?

Which data entry technique uses a software program to transfer printed text into a computer file for editing?

In the array provided,what is the mean?

Which number below is frequently used to code missing responses?

Which of the following guidelines must be followed in the development and use of coding rules?

In the example,the use of the response option "other" is used to meet the requirement that categories be _____.

Allison is editing a data set and finds that a response of 7 has been entered for a question that requests a response between 1 and 5.What should Allison do?

In the PLAVIX advertisement,the claim that adding PLAVIX to aspirin helps raise a person's protection against future heart attack is a _____ unit,because it makes an assertion about the benefits of aspirin alone.

Common measures of _____ include the range,interquartile range,variance or standard deviation,and variation.

If we were using content analysis software to analyze the PLAVIX advertisement,which of the following words would require the use of stemming?

What is meant by stemming,aliasing,and the use of exclusion filters in content analysis software applications?

Closed questions are favored over open-ended questions by researchers for all of the following reasons except _____.

In the array provided,what is the mode?

For the vacation survey question,how many variables would be represented in the codebook with this question?

What are the four rules that guide the coding and categorization of a data set? Explain why each one is important for researchers.

If we were to conduct a content analysis of the PLAVIX advertisement,platelets would be considered _____ units.

In a standard normal distribution,the mean is _____ and the standard deviation is _____.

Which of the following shapes best represents a normal distribution as it is depicted graphically?

What is the range for the array provided?

Research in Business

Ethics in Business Research

Thinking Like a Researcher

The Research Process: an Overview

Clarifying the Research Question Through Secondary Data and Exploration

Research Design: An Overview

Qualitative Research

Observation Studies

Experiments

Surveys

Measurement

Measurement Scales

Questionnaires and Instruments

Sampling

Exploring, Displaying, and Examining Data

Hypothesis Testing

Measures of Association

Multivariate Analysis: An Overview

Presenting Insights and Findings: Written Reports

Presenting Insights and Findings: Oral Presentations

Filters

In a standard normal distribution,the mean is _ and the standard deviation is _.