Exam 2: Operations Strategy in a Global Environment

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Operations strategies are implemented in the same way in all types of organizations.

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Which of the following statements about organizational missions is False?

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Competitive advantage in operations can be achieved by __________, __________, and/or __________.

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According to the authors, which of the following strategic concepts allow firms to achieve their missions?

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A product will always be in the same stage of its product life cycle regardless of the country.

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What is SWOT analysis? List its four elements and describe its purpose.

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Firms using the global strategy can be thought of as "world companies."

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Which of the following is an example of globalization of operations strategy?

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Which of the following are examples of transnational firms?

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Which of the following did the authors not suggest as a reason for globalizing operations?

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__________ are areas located along the U.S.-Mexico border in which factories receive preferential tariff treatment.

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Boeing's new 787 Dreamliner

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Perform a SWOT analysis for Franz Colruyt, using the information presented within the text.

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Nike is the world's largest athletic brand. Its innovative and broad product line helps drive sales, however a large majority of those sales are in the footwear business. Most of Nike's goods are produced overseas in low-cost factories and then imported to the final market. Nike currently has many of the top U.S. athletes under contract (Michael Jordon, Tiger Woods, Dwayne Wade) but international sales are still small in emerging markets. However, many competitors have attempted to copy Nike's business model (high-value branded products manufactured at low-cost), including Adidas and Reebok, while many retailers have attempted to pass on the low-cost pressure of retail consumers. Perform a SWOT analysis for Nike.

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Which of the following is least likely to be a Cost Leadership competitive advantage?

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SWOT analysis is a method of determining external strengths and weaknesses and internal opportunities and threats.

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Value-chain analysis is used to identify activities that represent, or can develop into, the core competencies of a business. Who introduced this concept?

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Multinational organizations can shop from country to country and cut costs through

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The ability of an organization to produce services that, by utilizing the consumer's five senses, have some uniqueness in their characteristics is

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Which of the following does not represent a reason for globalizing operations?

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