Exam 7: Attitudes and Attitude Change: Influencing Thoughts and Feelings

Jenny was obese as a child, but is currently a normal weight for her height.Based on research by Rudman and her colleagues (2007) presented in your text, Jenny is most likely to have a(n) ________ attitude about overweight people.

Tom is trying to quit smoking.His parents, siblings, wife, children, and his doctor have all emphasized to him how important it is for him to quit.According to the theory of planned behavior, what factor is most likely to interfere with Tom's forming a firm behavioral intention to quit?

Samantha really enjoys Gummy Bears.Her attitude did not stem from any rational examination of the nutritional value of this food, and isn't governed by logic (she can't be persuaded to stop eating them).Samantha's attitude about Gummy Bears is most likely ________ based.

Although affectively based attitudes can be derived from a number of different sources, they are alike in that they tend to be

If you are employed to advertise a product, according to the text, the first thing you should consider in planning your advertising campaign is