Exam 7: Attitudes and Attitude Change: Influencing Thoughts and Feelings

Politicians often preface their remarks with statements such as "I know that my opponent will try to tell you that I'm weak on crime." This strategy is an example of

Who is most likely to form a behaviorally based attitude?

An attitude based on operant conditioning is formed when a behavior toward an attitude object is

Based on the principles of psychological reactance, what should a mother say to her daughter who wants to have her nose pierced?

Cognitive dissonance theory suggests that when you cannot find sufficient external justification for your actions, you will attempt to find _________, which can lead to attitude change.

Corey and Jennifer engage in a debate in speech class.Corey goes first and Jennifer goes second.Most students thought that Corey did a better job in the debate.Assuming that the quality of the arguments and presentation by the two speakers was equally good, this would be an example of a(n) ________ effect.

Which of the following ad slogans for an automobile would be more effective in Tokyo than in Chicago?

The Yale Attitude Change approach focused on a number of factors that influence the success of a persuasive message.Which of the following best exemplifies source variables as one of those factors?

Which of the following is the best example of a behaviorally based attitude?

Reggie is busy trying to prepare a complicated recipe for dinner when his sons come in asking him who can use the computer first.One son, Jason, gives a long explanation about why he needs it, and goes on for some time.The other son, Cameron, just gives a short explanation.If Reggie is processing these arguments via the heuristic route, who is he most likely to give computer privileges to first?

Attitudes are of course an individual internal phenomenon, yet they are of tremendous interest to social psychologists.Why?

Recent findings that ________ tend to have similar attitudes is the strongest evidence suggesting that attitudes are in part genetic.

In the Yale Attitude Change approach, there are three components to attitude change.Identify and describe these three parts of the model.Then state the major criticism of this model.

A marketing agency is trying to put together an ad for a new pain medication.How might they best grab the attention of their audience?

The use of role-playing as a technique for preventing attitude change is based on the idea that

Based on research presented by the authors of your text on advertising and women's body image, why is there a concern about ads which feature extremely thin (even anorexic) women?

According to the elaboration likelihood model of persuasion, people who ________ are most likely to take the ________ route to persuasion.

People who base their attitudes on ________ are most likely to maintain their new attitudes over time.

Explicit attitudes influence our behavior when ________, while implicit attitudes influence our behavior when ________.

You've just learned that your younger brother has begun having sex.You are concerned about his health and the health of his partner, and because abstinence doesn't seem reasonable to expect, you have decided to have a serious talk with him.What is the best thing to do?