Exam 5: Creating Effective Business Messages

Liam,a recent college graduate,has taken an entry-level job at a playground equipment company.He notices that his colleagues don't seem to take him seriously.What advice would you give him about building his credibility?

Henry,a manager at a small shipping company,wants to install a new system for sorting packages that uses computer technology to read bar codes containing all the pertinent information.He writes a proposal and,in it,states that the U.S.Postal Service uses just such a system.How effective is Henry's analogy? Explain.

Which of the following is typically included in the writing stage of developing an effective business message?

Which of the following is typically included in the planning stage of writing an effective business message?

Which of the following is most likely to lower a person's credibility?

Describe the three components of the AIM planning process used for business messages.

Analyzing a business problem typically involves

Which of the following is most likely to show that the writer of a business message has concern for the audience?

In content and form,a business message should typically

Carlton finds that a geographic restructuring would have a positive effect on his insurance company and increase its efficiency.He draws up a report for the board of directors in which he mentions that separate departments should be set up for each of the company's 10 sales territories.Which of the following statements is most likely to increase the positivity of his proposition?

A business message that primarily relies on the _____ shows that the message is self-centered.

List three techniques that can be used to ensure that a business message is positive.

The difference between the deductive approach and the inductive approach is that

Which of the following is typically included in the reviewing stage of writing an effective business message?

What factors differentiate average business writers from expert business writers? Explain why each is important.

In a business message,the function of a call to action is to

What are the common characteristics of excellent business thinkers?