Exam 1: Research in Business
Exam 1: Research in Business50 Questions
Exam 2: Ethics in Business Research52 Questions
Exam 3: Thinking Like a Researcher58 Questions
Exam 4: The Research Process: an Overview52 Questions
Exam 5: Clarifying the Research Question Through Secondary Data and Exploration54 Questions
Exam 6: Research Design: An Overview58 Questions
Exam 7: Qualitative Research61 Questions
Exam 8: Observation Studies61 Questions
Exam 9: Experiments57 Questions
Exam 10: Surveys57 Questions
Exam 11: Measurement54 Questions
Exam 12: Measurement Scales60 Questions
Exam 13: Questionnaires and Instruments61 Questions
Exam 14: Sampling55 Questions
Exam 15: Data Preparation and Description58 Questions
Exam 16: Exploring,Displaying,and Examining Data56 Questions
Exam 17: Hypothesis Testing56 Questions
Exam 18: Measures of Association58 Questions
Exam 19: Presenting Insights and Findings: Written Reports52 Questions
Exam 20: Presenting Insights and Findings: Oral Presentations66 Questions
Exam 21: Appendix 1A: How the Industry Works9 Questions
Exam 22: Appendix 5A and 5B: Bibliographic Database Searchers and Advanced Searches12 Questions
Exam 23: Appendix 9B: Test Markets2 Questions
Exam 24: Appendix: Multivariate Supplement62 Questions
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The hierarchy of business decision makers categorizes organizations based on how they use business research to make decisions.List and explain the three levels in the hierarchy.
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The three levels in the hierarchy are the base tier,the middle tier,and the top tier.Organizations in the base tier are called intuitive decision makers because they use past experience and intuition to make decisions.The middle tier organizations are called standardized decision makers because they base some decisions on business research and others are past experience.The top tier is called the visionaries because they consider research to be the foundation of any good decision.This group may also develop specific proprietary methods of research.
Business research may be considered unnecessary when _____.
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D
Researchers have the ethical responsibility to guard the welfare of _____.
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Correct Answer:
E
Which of the following is pure research rather than applied research?
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Which characteristic of good research involves distinguishing between the organization's symptoms,its problems,the manager's perception of the problems,and the research problem?
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The problem or opportunity that requires a business decision on the part of the decision maker is called a _____.
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The question,"Should we do business research?" is often stimulated by data from a(n)_____.
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A private network that uses Internet protocols and the public telecommunication system to share an organization's information,data,or operations with its external suppliers,vendors,or customers is called a(n)_____.
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Research methods courses recognize that students preparing to manage any function need training in a disciplined process for conducting an inquiry of a management dilemma.Which of the following is NOT a reason for such training?
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Some organizations make decisions based on past experience,instincts,or secondary data searches.These organizations are operating at the _____ tier of the hierarchy of business decision makers.
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Which of the following is NOT a possible source of business intelligence?
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A requirement that researchers think strategically means that ...
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In the early part of your career,you will likely be asked to perform a number of reporting studies.Many managers consider the execution of such studies:
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Which tier in the hierarchy of business decision makers sees research as the fundamental first step in any business venture?
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Which of the following is an example of a business decision maker?
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