Exam 12: Pricing, Distributing, and Promoting Products

A(n)________ is a system for transmitting and transforming data into information that can be used in decision-making.

Convenience stores/gas stations are examples of which kind of distribution?

Explain the two firewall components for filtering incoming messages.

What is bartering? Why has it become more popular?

E-catalogs are unlikely to account for more sales than mail order catalogs.

Enterprise resource planning (ERP)may allow a firm to check on the status of any customer order for specific products.

A ________ network links computers and workstations,usually within one building.

An intranet is a private network of internal Web sites and other sources of information available to a company's employees.

________ are the slowest and the cheapest mode of transportation.

Through ________,a salesperson receives an order and sees to its handling and delivery.

How does a specialty store differ from a supermarket?

Information is ________.

Which of the following are types of application software?

Companies using price lining offer all items in certain categories at a limited number of prices.

Because networks enable firms to maintain information linkages among both employees and customers,more work and customer satisfaction can be accomplished with fewer people.

Hypertext transfer protocol (HTTP)is a basic communications protocol used to receive e-mail.

Why is water the least expensive mode of transportation?

Pricing below prevailing market price can succeed for a firm if ________.

Discount houses,catalog showrooms,and factory outlets are product-line retailers.

With a markup percentage of 46.7 percent,a $15 CD must have a markup of $7.