Exam 12: Pricing, Distributing, and Promoting Products

Extranets allow outsiders limited access to a firm's internal information network.

A denial of service attack lures Internet users to bogus websites.

________ allows participants to see one another on video screens while the conference is in progress.

Markup is the amount deducted from an item's purchase cost to sell it at a profit.

Data conferencing and videoconferencing are both types of electronic conferencing.

Spyware is a program unknowingly downloaded by users that monitors their computer activities,gathering e-mail addresses,credit card numbers,and other information that it transmits to someone outside the host system.

The amount added to a product's cost in order to sell it at a target profit is called ________.

Specialty stores typically carry one line of related products and feature knowledgeable sales personnel.

The Federal CAN-SPAM Act of 2003 protects spammers from being fined for jamming ISP systems.

How can companies use computer-aided design to produce better products?

What is a decision support system?

How do companies use intranets to improve productivity and performance?

Supermarkets stress low prices,self-service,and wide selection.

________ is something produced by the intellect or mind that has commercial value.

Short Case Scenario 13-1 Bill Chung is the recently appointed Vice President of Information Systems for Worldwide Corporation. This is a newly created position. Bill joins the preexisting management team of Vice Presidents for Operations, Finance, and Marketing. Bill is determined to make himself useful and to improve the way Worldwide does business. Very quickly, Bill observes that Worldwide has collected rooms full of data but rarely use it to make decisions. During his first week of work, he comments to the company's president, Cindy Stevens, that the company has plenty of data but very little information. Cindy looks puzzled. -Bill needs to explain the difference between data and information.What are the key points that Bill should make?

A ________ warehouse is usually independently owned and operated and stores goods for many firms.

________ are owned and used by a single manufacturer,wholesaler,or retailer.

Designers use ________ software to simulate a real product and display it in three-dimensional graphics.

________ management is the internal operation that arranges information resources to support business performance and outcomes.

________ is/are the only form of promotion that is free.